Category: Uncategorized
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What is Behavioral Economics?
You’re not perfect. You’re not alone. Ever feel torn between immediate gratification and making a sensible decision? We like to believe we’re rational and intelligent, making decisions in our best interest. Reality shows otherwise.
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Behavioral Economics Study Guide
As another resource for Action Design Boston, I’ve put together a group of terms related to Behavioral Economics. Use it to learn more about the field, study, and test your knowledge.
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Creating Surveys
Need to get information from your users? Conducting a survey can be a quick and easy way to get data about your users. Creating a great survey is like designing a great user experience — they are a waste of time and money if the audience, is not at the focus of your process. It’s also easy…
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Resources on Behavioral Economics
I joined Action Design after hearing about behavioral economics. I saw that what it studies would be relevant to my design work and I wanted to learn more. I’ve been helping organize the Boston chapter for the past four years now. Action Design focuses on the intersection and application of behavioral economics, design, and psychology. It…
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The Value of Design Thinking Facilitation
In recent years the role of the facilitator has become increasingly popular. Facilitators work as intrapreneurs in global companies, strategy advisors in big agencies, freelance consultants, designers, teachers or start-up founders. They all have one thing in common: